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New Crops News, Spring 1994, vol. 4 no. 1

Top Sellers at Frieda's New Crops Marketers

Frieda's Incorporated of Lost Angeles, Califomia, the source of specialty produce across the country, was founded by Frieda Caplan. This innovative specialty produce company introduced kiwifruit in the U.S. Top sellers for 1993 and 1992 are listed below. The most dramatic changes are Donut (Peento) peaches, which moved from 80th to 27th place. Seasonal items and items in short supply are italicized.

(1992) 1993
(4) 1. Fresh Chiles
(3) 2. Jicama
(1) 3. Egg Roll Wrappers
(2) 4. Shallots
(5) 5. Dried Red Tomatoes
(8) 6. Pearl Onions
(6) 7. Sugar Snap Peas
(7) 8. Tofu
(9) 9. Elephant Garlic
(10) 10. Won Ton Wrappers
(11) 11. Blackeyed Peas
(12) 12. Oriental Stir-Fry Vegetables
(19) 13. Tomatillos
(14) 14. Fresh Ginger
(13) 15. Kiwanos®/Horned Melons
(32) 16. Cactus Pears
(17) 17. Daikon
(15) 18. Spaghetti Squash
(16) 19. Enoki Mushrooms
(23) 20. Tamarillos
(20) 21. Cherimoyas
(21) 22. Crepes
(18) 23. Potted Herbs
(22) 24. Plantains
(24) 25. Dried Chiles
26. Fresh Cut Herbs
(80) 27. Donut Peaches
(39) 28. Pignolias
(31) 29. Passion Fruit
(28) 30. Horseradish
(29) 31. Red Bananas
(43) 32. Kim Chee
(30) 33. Kabocha Squash
(27) 34. Radicchio
(47) 35. Fennel
(25) 36. Butternut Squash
(34) 37. Green Table Queen Squash
(65) 38. Yuca Root
(33) 39. Quince
(37) 40. Fortune Cookies
(38) 41. Chow Mein Noodles
(52) 42. Sugar Cane Batons
(53) 43. Kumquats
(60) 44. Feijoas
(26) 45. Sunchokes®
(61) 46. Ryan Sun Peaches
(41) 47. Cilantro
(40) 48. Blood Oranges
(42) 49. Green Peas
50. Boiler Onions
(44) 51. Belgian Endive
45) 52. Asian Pears
(62) 53. Burros
(54) 54. Celery Root
(46) 55. Sweet Dumpling Squash
(64) 56. Manzanos
(50) 57. Watercress
(63) 58. Pepinos
59. Swiss Chard
(48) 60. Gold Nugget Squash